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Retail analytics - Solwit | Software Development | Tests | Cloud Services

Retail Analytics

e-commerce class analytics

for brick and mortar stores

Get to know your clients more and increase your revenue.

The Retail Analytics system is a SaaS-based platform that uses machine learning and artificial intelligence technologies to:

Enable the collection and analysis of data regarding retail shop clients.

Support omni-channel sales.

Connect data collected by offline and online means.

What can it measure?

Who visits your shops most often

Your client demographic profile

What catches your customers' attention the most

How many people leave the store due to a long queue

Which products are ignored completely

Weekly and daily peaks in customer flow

FIND THE ANSWERS AND INCREASE YOUR STORE'S PROFITABILITY

THE SYSTEM GATHERS ANONYMOUS STATISTICAL DATA FROM INTELLIGENT VIDEO CAMERAS

THROUGHOUT THE CUSTOMER PATH IN A RETAIL SHOP

entering the store

support from a shop assistant

selecting products

checking-out at the register

exiting the store

The Retail Analytics transforms

the gathered data into useful analyses

Client base profile

The system analyzes demographic data

of the client base with regard to time spent in the store and shopping preferences. The data provided by the system are strictly statistical – they include no information falling under the GDPR/RODO regulations.
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Shop assistant commitment

The staff sales activity report may improve overall

interaction with the clients and facilitate activities targeting particular product brand sales. The system can measure the quality of interaction between the personnel and the client based on emotion identification.
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The resignation ratio

The system analyzes the customer flow and

indicates how many customers leave the store without making the purchase. Knowing the numbers and the causes for clients leaving the store is the key to optimizing services (for example, by reducing queues).
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Customer choices

Analyses performed by the system clearly show

what products your clients are interested in and what they actually buy.
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Real-time alerts

The system constantly sends information about

the store environment (for example, growing queues or unusual client behavior).
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The Retail Analytics platform is prepared to fit all kinds of stores, regardless of size and product range - it can be used in all places where quality and time of service are what counts.

Supermarkets and Hypermarkets
Wholesalers
Shopping Malls

Small shops
Franchise branches
Mobile retail points

Pharmacies
Petrol stations
Pubs and restaurants

Introducing the system in three easy steps:

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camera installation

First, small cameras and data processing devices are installed in store. The process does not impact the store operations, nor does it influence its aesthetics.

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System configuration

Our engineers will optimize image settings and configure the system to make data collection precise and processing effective, providing the best support in business decision making.

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Sharing analytics

After the installation process we, give you access to an analytics panel containing the data and its analyses defined to meet your needs.

The highest quality of data security

The cameras provide exclusively analytical data not falling under GDPR/RODO regulations. The data is processed locally without the need of moving it to remote servers.

Easy installation with no effort on your part

The system’s devices are small and aesthetically pleasing. They do not require any additional or non-standard power or mounting elements.

Scalability

Thanks to cloud technologies, the system can be easily expanded to any number of users and locations – it easily scales up from a single-register personal service shop to a global store chain. It utilizes the SaaS model and the Google Cloud service.

Retail Analytics is a proprietary analytics system produced by Solwit SA

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